Susan Lugo MSc. Business Management Marketing

About Me

Work in the Marketing Area has been one of my biggest challenge, I’ve been studying and developing all the knowledge needed for success in the today’s global world.

Interests

I I like to work on marketing area; I’ve made some research about marketing applied to a folkloric product called panela (cane sweet) on my Masters’ thesis. Worked on field surveys and applied statistics, descriptive and inferential, using SPSS software. Then made a history board according to the desired objective (the use of this delicious meal on kids) and also made a 30 seconds ad to be broadcasted on the regional TV (TRT).